House of Hope Brand Project - Logo Variations

This was a semester-long brand project for my final class in the Graphic Design sequence at ISU. My company, House of Hope, is an international non-profit organization that advocates for the Dominican Republic. The first step of the process was to design a logo that can be used on all universal marketing materials. My logo had two different variations. One of the name directly underneath the house symbol and another one beside it. The ultramarine blue represents the blue on the Dominican Republic flag. The house represents a shelter over the heads of the impoverished in the Dominican Republic. The half sun on the "horizon" represents hope.